The Issue: Web and internet technology are always advancing. PC users are familiar with getting software updates enabling support for the latest and greatest features. TV-website support for BBC News video was recently interrupted due to a BBC technology upgrade; but now service has been restored following some rapid PC-side software improvements.
Behind the scene: A TV intended to support internet video browsing must deal with the continual change in internet video broadcasting technology. This is much more difficult to achieve using low-cost embedded microprocessor technology than a PC. This leads to the temptation to tie a networked TV to a managed portal service. But who wants a TV than can’t ‘tune’ to any internet broadcaster’s ‘channel’.
Solution: Active-TV technology pushes the burden of supporting software complexity from the TV to the networked PC assisting the TV. This simplifies the task of keeping a networked TV updated with the latest features being used by an internet broadcaster. Importantly, this ensures a long and useful life for the networked TV.
There are several free-to-download TV-websites available at this blog. One of the most popular has been the BBC News channel. Recently and unexpectedly the BBC channel stopped working. This was a result of technical changes at the BBC. I am pleased to report that a new TV-website has been developed and living room TV access to the BBC video has been restored.
The BBC maintains RSS video feeds for access by internet users. The RSS information is in XML format and contains links to individual videos. After examining the XML document, the TV-website software selects an individual video and a request for transportation over the internet is sent to the BBC. Until recently, the BBC was ‘sending’ the video via a protocol known as HTTP, but now they are using Adobe’s RTMP protocol.
A number of other internet video broadcasters are also using RTMP, notably Hulu. Active-TV technology collaborator MediaMall has been working on a new Hulu TV-website – it was mentioned on their blog. To enable access to Hulu video (and other RTMP streaming) they constructed a software module supporting RTMP. Recently they have been offering this optional module to TV and Set-Top Box developers.
Networked TV and STB developers have been relying on UPnP communication stackware from a verity of suppliers. MediaMall has not been one of these suppliers. This was the case with D-Link, but in support of Hulu video, D-link will be incorporating MediaMall’s RTMP extensions into their PC-side software. (The RTMP video is translated into the familiar HTTP before being sent over the network to the DSM-520). This will be included in a larger software update soon to be issued for the D-Link DSM-520.
I have tested my new TV-website using an early version of the new software bundle. The TV-website makes HTTP formatted requests for RSS data, and RTMP formatted requests for individual videos. D-link undertakes their own testing and will release a version of the updated PC-side software from their PC-website. Those who feel they can’t wait can download the current beta version.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Active-TV Technology for iPhone and iPod touch
Navigate YouTube
active-TV technology for PC
Windows PC based home network
Tuesday, May 6, 2008
Tuesday, April 29, 2008
TV widget support update
I am working on additional TV widget support, but wanted to release the existing software. This will enable those using the TV-websites available from this blogsite to make use of the previously described TV widgets. I will eventually add widgets to each of the TV-websites listed under “Free TV-web channels”.
With widget support included in a TV-web channel, the Settings page offers a “YourMinis widget” menu entry, as shown below. The current 16x9 TV-web format has room for two widgets. The “widget 1” is positioned immediately below the 10-entry video list. The second widget, “widget 2”, is position to the right or left of widget 1, that is, just below the video still-image.
With widget support included in a TV-web channel, the Settings page offers a “YourMinis widget” menu entry, as shown below. The current 16x9 TV-web format has room for two widgets. The “widget 1” is positioned immediately below the 10-entry video list. The second widget, “widget 2”, is position to the right or left of widget 1, that is, just below the video still-image.
After setting one of the 3 menu entries to select a widget, the user should return from the Settings page to the Video Menu page. The available widgets will appear under the previously selected menu. These widgets are supplied from an RSS feed. I intend adding more widgets to the RSS feed.
Widgets can have a configuration value. For example the Weather widget requires a US postal zipcode. A box is provided for entering a new configuration value. Triple-tap of the TV IR remote is required when entering a new widget value, such as a zipcode. See the example below.
Each channel, or TV-website, can have its own widget selection. The user's preferred widgets, along with the widget configuration values, are stored as cookies. This ensures the selected widgets are restored each time a user returns to the same TV-website.
Daniel Mann
Wednesday, April 16, 2008
Yet Another Internet Set-Top Box
The Issue: The avalanche of “Internet-enabled STB” announcements shows no signs of abating anytime soon. Given the number of detractors let alone prior failures, what continues to compel their advocates?
Behind the scene: No widely accepted standard for TV-based Internet video browsing has yet emerged. Clearly, it makes sense to enlist game platforms -- many of which are already connected to the Internet -- to the task of video browsing. But what can be learned from such efforts, regarding the task of enabling Internet browsing for TVs in general?
Solution: After all else has been tried, it seems likely that the forces of ‘lowest cost’, ‘simplest maintenance’, ‘longest useful life’, ‘unrestricted operation’, ‘easiest installation’, ‘minimum development complexity’ and ‘most user features’ will decide what hardware will be used for Internet video browsing at the TV. Active-TV technology is well placed for a decision based on these criteria.
Blockbuster, Vudu, Netflix, TiVo, Apple TV, BuildingB are some of the better known US companies introducing a Set-Top Box (STB) to enable TV access to their Internet-delivered video. There are many lesser-known units, such as the Myka, which bring BitTorrent directly to a box connected to the TV. (The 80 GB-version Myka 80 costs $299 and the 500 GB-version costs $459 -- typical prices for such boxes.) The Apple TV at $229 is said to make little profit. One of the lowest cost media adapter boxes is the D-Link DSM-520, currently selling for $150 at Circuit City.
Why so many boxes? The answer lies in an Internet video broadcaster’s requirement for a box to support a “please use my portal!” strategy. With few exceptions, notably the D-Link DSM-520, these boxes do not support open Internet video browsing. Rather, they are the hardware underpinning for a “walled garden” approach, one that delivers video from the broadcaster’s video library to the TV watcher. The fact that all prior Internet-STB projects with similar business models have failed does not deter repeated optimism for releasing new hardware.
Home users in the US have shown significant reluctance to purchase of any new STB – even the easy-to-use Apple TV. The idea that a user may require one STB per Internet broadcaster seems less than practical. But the business models on trial are driven by a common ambition to be a dominant video supplier or ‘video aggregator’ with a single STB that everyone uses; to be sure, a bit like Apple’s hope that the Apple TV would be the “DVD player for the Internet age”.
Why a STB and not the TV
Closed portal strategies are tied to STB use. This is because integration of Internet browsing directly into TVs has even less appeal because TV buyers are least likely to buy a TV which can only ‘tune’ to a single Internet broadcaster. The latest generation TV system-on-a-chip (SOC) devices with networking support make it technically possible to integrate access to one of today’s portal services, but it is far from clear how the TV’s support firmware can be maintained over a TV’s expected lifespan (6 – 10 years).
A relatively easy and certainly inexpensive way to give a TV access to Internet video is to use a PC-assisted approach, such as active-TV technology. Once such a system is installed at home, it enables the TV to use the latest Web 2.0 methods to freely browse any video broadcaster’s TV-websites. Notwithstanding clear advantages, some new developers still ask me how to get rid of the PC from the system. I am familiar with the methods of achieving this. But they come with significant tradeoffs…
From both the buyer and manufacturer points of view, it is important not to add to the cost of the TV; and equally important not to add software maintenance issues to the TV. It is also important not to limit the useful life of the TV. Also, the TV UI must be sufficiently responsive to keep pace with both the requirements and expectations of users familiar with PC Web 2.0 technology. Moreover, it is important to ensure the TV will be able to browse new Internet video broadcaster sites for years to come. Can all of this be achieved if the PC-assist approach is replaced with new integrated-TV technology? Needless to say, these requirements result in conflicts.
Making the TV smart enough
The non-PC-assist approach is to embed a small browser engine into the TV. This adds some cost and complexity to the TV. The closer to full Web 2.0 support required, the greater the cost and complexity entailed. Additionally, Web 2.0 keeps developing, such that the "chase" never ends. Leaders in developing these small embedded browsers are Oregan Networks and Opera.
Despite the failure of Intel Viiv and AMD LIVE! to gain a significant ‘hold’ of the living room TV, Intel and AMD nevertheless have development projects, Kenmore and Bobcat respectively, to integrate a lower power x86 cores into a TV SOC. This is an old idea, based on the understanding that the necessary support software is more available for x86 than the types of core processors used in, say, TV SOCs from Sigma Designs or ST Micro. Will TV users demand browser support features which leave non-x86 TV chips at a disadvantage? Will even the embedded x86 TV chips be able to satisfy users familiar with the latest Web 2.0 features available on their PCs? The unassisted TV approach likely has some user appeal, but once a TV is connected into the home network, it is very easy for it to be without any competitive disadvantage in terms of video browsing support – the TV just has to ‘wake up’ a networked PC and put its browser on proxy duty.
Most of “ultimate Internet aggregation” STB or digital media adapter projects (including Apple TV) are based on x86 because of the software development problems. So far, potential buyers have indicated the resulting cost increase is too much. Printers, DVD players, hard disc recorders, home wireless networking and other peripheral devices, are best not built into the TV. Maybe Web 2.0 support (if that is what is required) should also not be built into the TV?
TV developers have told me it adds zero hardware cost to include active-TV technology with a new networked TV. The PC is a good peer-to-peer or BitTorrent engine. Torrent support can be relatively complex for direct integration into low-cost TVs. I can see that for some implementations it may be useful to have a TV torrent box such as the Myka, but how many consumers will think it worth more than $300 when there are zero-cost TV-websites with complete torrent download control available? Via these TV-websites and the home network, the TV can ask for PC-assistance in managing the torrent on its behalf.
Reaching a TV audience
Recently announced are the Adobe Media Player and Adobe TV, a video aggregation website which is brand skinable and has advertising support. Adobe says, “In a (technical) nutshell, Adobe Media Player is an RSS aggregator. It consumes standard Media RSS feeds to notify and deliver video content to users.” The RSS mashing part sounds a bit like TVersity or Orb.
While the Adobe Media Player is described as skinable, this does not extend its capabilities to supporting a TV-formatted website, where navigation is via the TV IR remote rather than a desktop mouse. The Adobe Media Payer may be billed as a “cross-platform desktop player”, but it does not appear intended to work with a small browser embedded into a TV or STB – Adobe is not (yet) trying to reach a living room TV audience. Their technology relies on the more extensive PC support features (Web 2.0) to perform its media-oriented UI and RSS aggregation services.
One company trying to bridge the divide and reach a living room audience is the BBC, which has launched Nintendo Wii support for its iPlayer TV catch-up site. Game platforms, such as the Wii and Sony Playstation, support small Internet browsers. This does not allow them to access typical PC-websites such as www.youtube.com, since these sites make use of too much Web 2.0 technology or methods for the small browser to handle (Opera -- in the Wii case). The Wii can access websites which have reduced complexity and are tailored for the Wii – I think Nintendo calls them ‘Internet Channels’.
Maybe this is the future of Internet video browsing – the establishment of some simpler-formatted TV-website standard? However, there is also push to add widget support and social networking to TV-websites which conflicts with broad adoption of simpler standards. In any case, it is easy to see how the task of adding TV-website support into TVs will stretch TV developers – and they typically have less software development skills than game platform developers. In contrast, the active-TV technology approach results in relatively easy engineering tasks.
To dwell on the Wii’s Opera browser a little longer, it does not support the latest Flash video formats or permit access to video utilizing advanced encoding -- a big restriction to extensive browsing hopes. To get the iPlayer to work with the Wii the BBC has to re-encode its video library in the older Flash 7 format. Separately, Scendix Software, known for its development in MCE TV-web applications is also now retargeting some of its applications to the Wii. These carefully crafted projects will bring an audience to the Wii, but it is not clear if it will provide anytime soon a broadly accepted integrated-TV solution to Internet video browsing...
Escaping the PC?
On the BBC blog, I read Anthony Rose’s (head of digital media technology) comments: “Today, most people watch iPlayer programmes on their computer. That's great - you can watch your favourite BBC programmes curled up in bed with your notebook PC”. He goes on to suggest that it is easier to connect the Wii to the TV than a PC to the TV. This of course is true. But the harder task is connecting anything to the home network.
Any video browsing device must be connected to the home network, be it a Nintendo Wii, a networked-STB, or an active-TV technology-enabled TV. This is proving the hardest task for the home installer who typically prefers to use a wireless network rather than a high-speed wired connection. The option to utilize PC-assist is largely irrelevant to the complexities of this installation task. With few exceptions, a person installing a video browsing platform has already connected a PC or notebook computer to their home network – this is the path taken to reach any broadband service. Any network-enabled TV, therefore, is in a position to access personal media stored on other devices within the home network, including a PC. Given the existing reliance on the home network and attached PC, why not also ‘borrow’ the PC’s browser to help the TV with some Web 2.0 video browsing, in a way most likely invisible to the PC user?
In so doing, you can curl up in bed and watch Internet video on your new active-TV enabled TV (rather than the notebook PC), without ever thinking about TV browser upgrades or browser obsolesce. In other words, you can think of the PC-assist approach as similar to attaching a networked printer to the TV. The TV can be used without a ‘printer’, but it is sometimes useful to have it attached (for example, in the case of the attached PC, when Internet video browsing). In other words, the TV works without the networked PC, but when available, the TV can do so much. Best of all, this is accomplished without adding any hardware cost to the networked TV.
The market has not yet decided which approach is the "correct" solution. What portion of the market will use PC-assist? What portion will use an embedded STB browser? Will STB buyers accept ‘walled garden’ portals or demand open Internet browsing? To be sure, the PC-assist approach solves many problems for the TV supplier: it affords the lowest cost, provides for ‘tuning’ to any Internet video broadcast, and ensures the longest TV life – these seem like pretty compelling arguments to me.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Behind the scene: No widely accepted standard for TV-based Internet video browsing has yet emerged. Clearly, it makes sense to enlist game platforms -- many of which are already connected to the Internet -- to the task of video browsing. But what can be learned from such efforts, regarding the task of enabling Internet browsing for TVs in general?
Solution: After all else has been tried, it seems likely that the forces of ‘lowest cost’, ‘simplest maintenance’, ‘longest useful life’, ‘unrestricted operation’, ‘easiest installation’, ‘minimum development complexity’ and ‘most user features’ will decide what hardware will be used for Internet video browsing at the TV. Active-TV technology is well placed for a decision based on these criteria.
Blockbuster, Vudu, Netflix, TiVo, Apple TV, BuildingB are some of the better known US companies introducing a Set-Top Box (STB) to enable TV access to their Internet-delivered video. There are many lesser-known units, such as the Myka, which bring BitTorrent directly to a box connected to the TV. (The 80 GB-version Myka 80 costs $299 and the 500 GB-version costs $459 -- typical prices for such boxes.) The Apple TV at $229 is said to make little profit. One of the lowest cost media adapter boxes is the D-Link DSM-520, currently selling for $150 at Circuit City.
Why so many boxes? The answer lies in an Internet video broadcaster’s requirement for a box to support a “please use my portal!” strategy. With few exceptions, notably the D-Link DSM-520, these boxes do not support open Internet video browsing. Rather, they are the hardware underpinning for a “walled garden” approach, one that delivers video from the broadcaster’s video library to the TV watcher. The fact that all prior Internet-STB projects with similar business models have failed does not deter repeated optimism for releasing new hardware.
Home users in the US have shown significant reluctance to purchase of any new STB – even the easy-to-use Apple TV. The idea that a user may require one STB per Internet broadcaster seems less than practical. But the business models on trial are driven by a common ambition to be a dominant video supplier or ‘video aggregator’ with a single STB that everyone uses; to be sure, a bit like Apple’s hope that the Apple TV would be the “DVD player for the Internet age”.
Why a STB and not the TV
Closed portal strategies are tied to STB use. This is because integration of Internet browsing directly into TVs has even less appeal because TV buyers are least likely to buy a TV which can only ‘tune’ to a single Internet broadcaster. The latest generation TV system-on-a-chip (SOC) devices with networking support make it technically possible to integrate access to one of today’s portal services, but it is far from clear how the TV’s support firmware can be maintained over a TV’s expected lifespan (6 – 10 years).
A relatively easy and certainly inexpensive way to give a TV access to Internet video is to use a PC-assisted approach, such as active-TV technology. Once such a system is installed at home, it enables the TV to use the latest Web 2.0 methods to freely browse any video broadcaster’s TV-websites. Notwithstanding clear advantages, some new developers still ask me how to get rid of the PC from the system. I am familiar with the methods of achieving this. But they come with significant tradeoffs…
From both the buyer and manufacturer points of view, it is important not to add to the cost of the TV; and equally important not to add software maintenance issues to the TV. It is also important not to limit the useful life of the TV. Also, the TV UI must be sufficiently responsive to keep pace with both the requirements and expectations of users familiar with PC Web 2.0 technology. Moreover, it is important to ensure the TV will be able to browse new Internet video broadcaster sites for years to come. Can all of this be achieved if the PC-assist approach is replaced with new integrated-TV technology? Needless to say, these requirements result in conflicts.
Making the TV smart enough
The non-PC-assist approach is to embed a small browser engine into the TV. This adds some cost and complexity to the TV. The closer to full Web 2.0 support required, the greater the cost and complexity entailed. Additionally, Web 2.0 keeps developing, such that the "chase" never ends. Leaders in developing these small embedded browsers are Oregan Networks and Opera.
Despite the failure of Intel Viiv and AMD LIVE! to gain a significant ‘hold’ of the living room TV, Intel and AMD nevertheless have development projects, Kenmore and Bobcat respectively, to integrate a lower power x86 cores into a TV SOC. This is an old idea, based on the understanding that the necessary support software is more available for x86 than the types of core processors used in, say, TV SOCs from Sigma Designs or ST Micro. Will TV users demand browser support features which leave non-x86 TV chips at a disadvantage? Will even the embedded x86 TV chips be able to satisfy users familiar with the latest Web 2.0 features available on their PCs? The unassisted TV approach likely has some user appeal, but once a TV is connected into the home network, it is very easy for it to be without any competitive disadvantage in terms of video browsing support – the TV just has to ‘wake up’ a networked PC and put its browser on proxy duty.
Most of “ultimate Internet aggregation” STB or digital media adapter projects (including Apple TV) are based on x86 because of the software development problems. So far, potential buyers have indicated the resulting cost increase is too much. Printers, DVD players, hard disc recorders, home wireless networking and other peripheral devices, are best not built into the TV. Maybe Web 2.0 support (if that is what is required) should also not be built into the TV?
TV developers have told me it adds zero hardware cost to include active-TV technology with a new networked TV. The PC is a good peer-to-peer or BitTorrent engine. Torrent support can be relatively complex for direct integration into low-cost TVs. I can see that for some implementations it may be useful to have a TV torrent box such as the Myka, but how many consumers will think it worth more than $300 when there are zero-cost TV-websites with complete torrent download control available? Via these TV-websites and the home network, the TV can ask for PC-assistance in managing the torrent on its behalf.
Reaching a TV audience
Recently announced are the Adobe Media Player and Adobe TV, a video aggregation website which is brand skinable and has advertising support. Adobe says, “In a (technical) nutshell, Adobe Media Player is an RSS aggregator. It consumes standard Media RSS feeds to notify and deliver video content to users.” The RSS mashing part sounds a bit like TVersity or Orb.
While the Adobe Media Player is described as skinable, this does not extend its capabilities to supporting a TV-formatted website, where navigation is via the TV IR remote rather than a desktop mouse. The Adobe Media Payer may be billed as a “cross-platform desktop player”, but it does not appear intended to work with a small browser embedded into a TV or STB – Adobe is not (yet) trying to reach a living room TV audience. Their technology relies on the more extensive PC support features (Web 2.0) to perform its media-oriented UI and RSS aggregation services.
One company trying to bridge the divide and reach a living room audience is the BBC, which has launched Nintendo Wii support for its iPlayer TV catch-up site. Game platforms, such as the Wii and Sony Playstation, support small Internet browsers. This does not allow them to access typical PC-websites such as www.youtube.com, since these sites make use of too much Web 2.0 technology or methods for the small browser to handle (Opera -- in the Wii case). The Wii can access websites which have reduced complexity and are tailored for the Wii – I think Nintendo calls them ‘Internet Channels’.
Maybe this is the future of Internet video browsing – the establishment of some simpler-formatted TV-website standard? However, there is also push to add widget support and social networking to TV-websites which conflicts with broad adoption of simpler standards. In any case, it is easy to see how the task of adding TV-website support into TVs will stretch TV developers – and they typically have less software development skills than game platform developers. In contrast, the active-TV technology approach results in relatively easy engineering tasks.
To dwell on the Wii’s Opera browser a little longer, it does not support the latest Flash video formats or permit access to video utilizing advanced encoding -- a big restriction to extensive browsing hopes. To get the iPlayer to work with the Wii the BBC has to re-encode its video library in the older Flash 7 format. Separately, Scendix Software, known for its development in MCE TV-web applications is also now retargeting some of its applications to the Wii. These carefully crafted projects will bring an audience to the Wii, but it is not clear if it will provide anytime soon a broadly accepted integrated-TV solution to Internet video browsing...
Escaping the PC?
On the BBC blog, I read Anthony Rose’s (head of digital media technology) comments: “Today, most people watch iPlayer programmes on their computer. That's great - you can watch your favourite BBC programmes curled up in bed with your notebook PC”. He goes on to suggest that it is easier to connect the Wii to the TV than a PC to the TV. This of course is true. But the harder task is connecting anything to the home network.
Any video browsing device must be connected to the home network, be it a Nintendo Wii, a networked-STB, or an active-TV technology-enabled TV. This is proving the hardest task for the home installer who typically prefers to use a wireless network rather than a high-speed wired connection. The option to utilize PC-assist is largely irrelevant to the complexities of this installation task. With few exceptions, a person installing a video browsing platform has already connected a PC or notebook computer to their home network – this is the path taken to reach any broadband service. Any network-enabled TV, therefore, is in a position to access personal media stored on other devices within the home network, including a PC. Given the existing reliance on the home network and attached PC, why not also ‘borrow’ the PC’s browser to help the TV with some Web 2.0 video browsing, in a way most likely invisible to the PC user?
In so doing, you can curl up in bed and watch Internet video on your new active-TV enabled TV (rather than the notebook PC), without ever thinking about TV browser upgrades or browser obsolesce. In other words, you can think of the PC-assist approach as similar to attaching a networked printer to the TV. The TV can be used without a ‘printer’, but it is sometimes useful to have it attached (for example, in the case of the attached PC, when Internet video browsing). In other words, the TV works without the networked PC, but when available, the TV can do so much. Best of all, this is accomplished without adding any hardware cost to the networked TV.
The market has not yet decided which approach is the "correct" solution. What portion of the market will use PC-assist? What portion will use an embedded STB browser? Will STB buyers accept ‘walled garden’ portals or demand open Internet browsing? To be sure, the PC-assist approach solves many problems for the TV supplier: it affords the lowest cost, provides for ‘tuning’ to any Internet video broadcast, and ensures the longest TV life – these seem like pretty compelling arguments to me.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Wednesday, April 2, 2008
Views and habits of the Amercian pay-TV consumer
The Issue: Will the lingering business models of the US Cable TV service providers be reapplied to the internet connected TV?
Solutions: With no broadly accepted solution to TV digital convergence, the Cable TV service providers are looking to expand their systems to satisfy their users’ demand for new digital services. They bring with them the business models of the US Cable TV industry.
Behind the scene: Active-TV technology combines the best of the TV industry (longevity, reliability, openness) with the best of the PC industry (computationally power, web 2.0 software technology, openness). By enabling the use of web 2.0 methods, active-TV technology is ideal for low-cost TV developers who wish to improve upon or circumvent US Cable TV business models.
Many analysts and developers anticipate mainstream TV users will have their TVs connected to the internet via residential broadband service, thereby enabling browsing of internet-delivered video or web pages formatted for the TV (i.e. TV-web). The success of the internet, added to US consumer familiarity with paying monthly fees for cable TV service, has contributed to speculation about what new revenue-generating services can be enabled by networked TVs.
An ABI Research report, “Pay-TV and the American Consumer” examines what new service may be offered (see "chart 1.6" below):
There seems much more desire to do a better job at “monetizing” (as the MBA’s say) the application of internet technology at the TV than was apparent when the PC first connected to the internet. For example: currently TV suppliers do not share in the revenue produced by video or ads consumed at the TV, they make their money from the retail purchase of the TV. Similarly, laptop computer suppliers don’t make any money from the owners’ viewing of advertising on webpages accessed by the laptop. However, there are some TV developers and US pay-TV suppliers, exploring how they can “share” in the video and ad revenue produced by an internet-connected TV.
PC and laptop users are already familiar with unrestricted PC-web browsing. However, to enforce these new monetizing strategies, it is usually suggested that the TV function with a portal service rather than have freedom to browse the internet. Video aggregators play a key role in the proposed portal strategy. These aggregators provide the video for the portal. If a networked TV is ‘locked’ to a portal then the TV supplier is in a good position to negotiate revenue sharing terms with the aggregator. The aggregator supplies the TV UI and hence via pre-run, or other display methods, is ideally able to also inject advertising.
Unproven is the TV buyer’s willingness to purchase a TV tied to portal service. Traditionally, a Set-Top Box (STB) could be tied to a particular service, but not a TV, which was expected to “tune” to any channel. Perhaps this is why Apple has not introduced an integrated Apple TV, assuming that like the current Apple TV box, the TV would be restricted in the internet URLs it could ‘tune-in’. Likely only Apple’s TV portal would be accessible (TV-web pages have a URL network address just like PC-web pages).
Turning to the ABI Research report: “Perhaps the truism that Chart 1.6 supports the most is that pay-TV providers have only a tenuous hold on the vast majority of their subscribers, and they are vulnerable to churn. Several respondents voiced their frustration with their service providers’ pricing. The following comments reflect customer discontent:
‘I feel that cable prices have become outrages.’ ” [ABI Research report]
The ABI analysts asked US TV users if they would pay for new features such as accessing email, communication features, interactive services, transferring content from a PC, viewing personal content, and much more. For example the report states, “an additional $20 might bring communications features such as instant messaging and the ability to read e-mail on the screen.” I think they mean for an additional $20 per month. I am surprised at their willingness to pay for TV features which are generally regarded as free when accessed from a PC or notebook computer. Possibly unknown to some of the survey responders is that today the purchase of an active-TV technology enabled box, such as the D-Link DSM-520, will bring many of these features and without the monthly fee. This is because the TV user is provided with unlocked web 2.0 technology.
All of the ABI suggested features can be enabled with widgets, Flash, HTML, AJAX and other familiar Web 2.0 methods; such as TV widgets which support social network communication at the TV. Given that TV developers are currently integrating active-TV technology which will shortly be available at retail, unless they all enable URL filtering, portal locking or some legal device, the TV purchaser will be able to choose a freer form of internet-video browsing and new TV feature selection. If my analysis is correct, the business models applied to the networked TV will be similar to those applied to the networked notebook computer rather than the US cable TV service.
The ABI report would be even more interesting if they had included in their survey questions about selecting new TV features via the monthly service fee STB-approach, versus the choose-your-own website laptop-approach. Some in the TV/STB industry suggest the TV user may prefer the familiarity and quality of the single TV UI provided by the closed portal service. They suggest the TV user will become confused and dissatisfied with the varying nature of websites. By that they mean PC-websites or TV-websites do not have to conform to any standards, anyone can build them and web 2.0 methods can be applied as desired by their developer and not the TV supplier. I look forward to what is produced by this chaos. I think the TV user will ultimately appreciate and benefit from this openness.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Solutions: With no broadly accepted solution to TV digital convergence, the Cable TV service providers are looking to expand their systems to satisfy their users’ demand for new digital services. They bring with them the business models of the US Cable TV industry.
Behind the scene: Active-TV technology combines the best of the TV industry (longevity, reliability, openness) with the best of the PC industry (computationally power, web 2.0 software technology, openness). By enabling the use of web 2.0 methods, active-TV technology is ideal for low-cost TV developers who wish to improve upon or circumvent US Cable TV business models.
Many analysts and developers anticipate mainstream TV users will have their TVs connected to the internet via residential broadband service, thereby enabling browsing of internet-delivered video or web pages formatted for the TV (i.e. TV-web). The success of the internet, added to US consumer familiarity with paying monthly fees for cable TV service, has contributed to speculation about what new revenue-generating services can be enabled by networked TVs.
An ABI Research report, “Pay-TV and the American Consumer” examines what new service may be offered (see "chart 1.6" below):
There seems much more desire to do a better job at “monetizing” (as the MBA’s say) the application of internet technology at the TV than was apparent when the PC first connected to the internet. For example: currently TV suppliers do not share in the revenue produced by video or ads consumed at the TV, they make their money from the retail purchase of the TV. Similarly, laptop computer suppliers don’t make any money from the owners’ viewing of advertising on webpages accessed by the laptop. However, there are some TV developers and US pay-TV suppliers, exploring how they can “share” in the video and ad revenue produced by an internet-connected TV.
PC and laptop users are already familiar with unrestricted PC-web browsing. However, to enforce these new monetizing strategies, it is usually suggested that the TV function with a portal service rather than have freedom to browse the internet. Video aggregators play a key role in the proposed portal strategy. These aggregators provide the video for the portal. If a networked TV is ‘locked’ to a portal then the TV supplier is in a good position to negotiate revenue sharing terms with the aggregator. The aggregator supplies the TV UI and hence via pre-run, or other display methods, is ideally able to also inject advertising.
Unproven is the TV buyer’s willingness to purchase a TV tied to portal service. Traditionally, a Set-Top Box (STB) could be tied to a particular service, but not a TV, which was expected to “tune” to any channel. Perhaps this is why Apple has not introduced an integrated Apple TV, assuming that like the current Apple TV box, the TV would be restricted in the internet URLs it could ‘tune-in’. Likely only Apple’s TV portal would be accessible (TV-web pages have a URL network address just like PC-web pages).
Turning to the ABI Research report: “Perhaps the truism that Chart 1.6 supports the most is that pay-TV providers have only a tenuous hold on the vast majority of their subscribers, and they are vulnerable to churn. Several respondents voiced their frustration with their service providers’ pricing. The following comments reflect customer discontent:
‘I feel that cable prices have become outrages.’ ” [ABI Research report]
The ABI analysts asked US TV users if they would pay for new features such as accessing email, communication features, interactive services, transferring content from a PC, viewing personal content, and much more. For example the report states, “an additional $20 might bring communications features such as instant messaging and the ability to read e-mail on the screen.” I think they mean for an additional $20 per month. I am surprised at their willingness to pay for TV features which are generally regarded as free when accessed from a PC or notebook computer. Possibly unknown to some of the survey responders is that today the purchase of an active-TV technology enabled box, such as the D-Link DSM-520, will bring many of these features and without the monthly fee. This is because the TV user is provided with unlocked web 2.0 technology.
All of the ABI suggested features can be enabled with widgets, Flash, HTML, AJAX and other familiar Web 2.0 methods; such as TV widgets which support social network communication at the TV. Given that TV developers are currently integrating active-TV technology which will shortly be available at retail, unless they all enable URL filtering, portal locking or some legal device, the TV purchaser will be able to choose a freer form of internet-video browsing and new TV feature selection. If my analysis is correct, the business models applied to the networked TV will be similar to those applied to the networked notebook computer rather than the US cable TV service.
The ABI report would be even more interesting if they had included in their survey questions about selecting new TV features via the monthly service fee STB-approach, versus the choose-your-own website laptop-approach. Some in the TV/STB industry suggest the TV user may prefer the familiarity and quality of the single TV UI provided by the closed portal service. They suggest the TV user will become confused and dissatisfied with the varying nature of websites. By that they mean PC-websites or TV-websites do not have to conform to any standards, anyone can build them and web 2.0 methods can be applied as desired by their developer and not the TV supplier. I look forward to what is produced by this chaos. I think the TV user will ultimately appreciate and benefit from this openness.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Tuesday, March 18, 2008
French language internet-video for TV browsers
The Issue: Internet video browsing and viewing at the TV is particularly useful for those trying to access video from outside their geographical location.
Solutions: Several start-ups and established media companies around the world are distributing Internet video feeds viewable on the PC. Some also offer TV-web formatted video, while almost all offer RSS feeds, which can easily be accessed via a TV-web page. This makes it possible to reach a living room TV audience with vast amounts of Internet video, or reach any TV around the home for that matter.
Behind the scene: Active-TV technology enables low-cost internet video browsing at the TV. With active-TV technology built into the TV, or integrated into a set-top conversion boxes, it is possible to access video channels from around the world.
Some developers have used the Windows Media Center (WMC) SDK during TV-website construction. The WMC SDK extends the familiar website development software with the addition of the MediaCenter Object. The methods or procedures supported by the MediaCenter Object provide controls for playing media on a networked TV. The PC’s browser uses the extensions provided by the MediaCenter Object to correctly process TV-websites features which do not appear in PC-websites. Microsoft initially supplied the MediaCenter Object with the MCE PC. Media Mall provides an alternative yet compatible MediaCenter Object, which can be used with Windows XP or any Extended-PC using a recent version of Windows.
Below is an image of a TV-website from the BBC. The TV-website software makes use of the MediaCenter Object. The BBC site can be accessed by any active-TV technology enabled TV or STB, such as the D-Link DSM-520, via use of the Media Mall-supplied extensions to the supporting PC’s browser.
Solutions: Several start-ups and established media companies around the world are distributing Internet video feeds viewable on the PC. Some also offer TV-web formatted video, while almost all offer RSS feeds, which can easily be accessed via a TV-web page. This makes it possible to reach a living room TV audience with vast amounts of Internet video, or reach any TV around the home for that matter.
Behind the scene: Active-TV technology enables low-cost internet video browsing at the TV. With active-TV technology built into the TV, or integrated into a set-top conversion boxes, it is possible to access video channels from around the world.
Some developers have used the Windows Media Center (WMC) SDK during TV-website construction. The WMC SDK extends the familiar website development software with the addition of the MediaCenter Object. The methods or procedures supported by the MediaCenter Object provide controls for playing media on a networked TV. The PC’s browser uses the extensions provided by the MediaCenter Object to correctly process TV-websites features which do not appear in PC-websites. Microsoft initially supplied the MediaCenter Object with the MCE PC. Media Mall provides an alternative yet compatible MediaCenter Object, which can be used with Windows XP or any Extended-PC using a recent version of Windows.
Below is an image of a TV-website from the BBC. The TV-website software makes use of the MediaCenter Object. The BBC site can be accessed by any active-TV technology enabled TV or STB, such as the D-Link DSM-520, via use of the Media Mall-supplied extensions to the supporting PC’s browser.
Using a different approach, a great many internet-video broadcasters are making use of RSS to distribute their video. There is growing demand for reaching a networked TV audience around the home via RSS distribution. This demand is partly satisfied by tools such a TVersity. But there is also interest in a quick way of ‘converting’ RSS feeds to a TV-web page which already contains the necessary MediaCenter Object support. The active-TV technology blogspot has been providing template code for accomplishing this.
The French language site WAT (avec TF1 networks) has a range of interesting videos grouped into themes. Members can produce their own playlists, but unfortunately (unlike YouTube) there is no RSS feed for playlists. The TV-web version of WAT along with other TV-web channels are available for download. Below is a 4x3 TV image of the WAT channel.
BBC News also produces a generic RSS video feed. Below is a 16x9 image of the TV-web channel providing access to the BBC News feeds. The BBC channel and the WAT channel are accessible on any TV.
The examples above are merely demonstrations of what is already possible. Browsing TV-web format sites, or channels, from the TV is just ‘taking off’. Active-TV technology is just one method being developed to accomplishing this; but it is in operation now, is based on open standards, and has little impact on TV cost or stability.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
Tuesday, March 4, 2008
Social Networking and other Widgets delivered to the TV
The Issue: Widget use on the TV has become an increasingly popular topic. Constructing mini-programs in the form of “widget” chunks allows a user to select and assemble them according to individual preferences.
Solutions: There are several companies offering tools for widget construction. These tools make it easy to use the same widget on the PC desktop, website, social networking homepage or other location. Now these same widgets, when appropriate, can be used on the big TV screen by embedding them into a TV-web page.
Behind the scene: Active-TV technology delivers web 2.0 methods to the TV without requiring that a PC be embedded into the TV. This way, the TV remains an inexpensive, low maintenance, and long lived device; and by making use of a PC somewhere on the home network, widgets and other web technology are made fully available to the TV user.
In the past, widgets have been available to those TV users who connect their TV to the video-out port on their PC. But there has been little demand for a PC in the living room and hence little widget presence on the TV to date. Active-TV technology uses a PC-assisted approach to enable internet video browsing at the TV. Working with the yourminis company (recently acquired by AOL), I have enabled their widgets to appear on the TV browser and therefore on the TV. For example, see the bottom images (for weather and time) on a YouTube TV-web site (or internet video channel) below.
Solutions: There are several companies offering tools for widget construction. These tools make it easy to use the same widget on the PC desktop, website, social networking homepage or other location. Now these same widgets, when appropriate, can be used on the big TV screen by embedding them into a TV-web page.
Behind the scene: Active-TV technology delivers web 2.0 methods to the TV without requiring that a PC be embedded into the TV. This way, the TV remains an inexpensive, low maintenance, and long lived device; and by making use of a PC somewhere on the home network, widgets and other web technology are made fully available to the TV user.
In the past, widgets have been available to those TV users who connect their TV to the video-out port on their PC. But there has been little demand for a PC in the living room and hence little widget presence on the TV to date. Active-TV technology uses a PC-assisted approach to enable internet video browsing at the TV. Working with the yourminis company (recently acquired by AOL), I have enabled their widgets to appear on the TV browser and therefore on the TV. For example, see the bottom images (for weather and time) on a YouTube TV-web site (or internet video channel) below.
I have expanded the menu system to gain access to an RSS feed for widgets. Yourminis already has RSS feeds for widgets, but I had to expand these feeds to support embedding the widgets into TV-web channels. This is because there is no one currently serving TV home pages - A TV home page is a bit like Google’s a iGoogle PC home page, but for the TV. Yourminis supports embedding widgets into iGoogle, but there is no equivalent mechanism for embedding them into a TV-web page.
This problem is solved via a TV-web page having access to an RSS feed for widgets. Any personalization of the widget, such as colour, time zone or address codes, is stored in the form of cookies associated with the widget. As shown below, the menu normally used for video or photo access is also used for widget selection.
Widget information is available for preview before widget selection, as shown below.
The menu “Settings” page is used to select the widget RSS feed. In the example below, menu entry 3 is used to select yourminis widgets for screen position “widget 1”. This mechanism enables different widgets to be positioned at each widget location. Because each family member can have their own TV-web page setup, each user can have their own widget preferences, based on relevant cookies.
Navigation of the PC-web is via the TV IR remote, not the keyboard of mouse used by PC-web pages. Widgets which require keyboard or mouse interaction are not appropriate for TV-web use. Widgets also have to be larger and clearer, in case they are used by a TV with simple composite video cabling rather than high resolution video using an HDMI cable.
Video channels or individual videos can have click-to-view video advertising links; this is also true for widgets. Not released yet are widgets which interact with the menu system, such as a widget which supports “yes” or “no” voting, or other selective feedback to a video supplier or advertiser. Using the TV IR remote, a user can send a response via the TV’s internet return path.
Widgets associated with social networking interact with PC-web widgets and also support social network communication. One combination is using a laptop PC in the same room as the TV. A TV-web widget can receive messages, but without the support of a keyboard, its response is limited.
Feedback, corrections and comments welcome. Contact me for more information or support with active-TV technology development.
Daniel Mann
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